As a recently retired insurance agent I can assure you there are many companies like Ever "selling leads’. Basically, they go on the web and find people interested in lowering their insurance costs, often promising unrealistic savings. They then sell the leads to many insurance agents, who then bombard the helpless inquirer with telephone calls for the next several weeks. Some of these companies sell only to 3 or 4 agents, some have no limits, and others even resell the leads to other companies like themselves, so there could be 20 or 30 agents paying for the same lead. And the inquirer has to tell 20 or 30 agents he is either not interested, or has already bought another brand. There is no moat, there is no recurring revenue, and it is a cut throat business. IMHO,I would not touch with a ten foot pool.
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