# Ford Wants Online-Only Sales for EVs

**URL:** <https://discussion.fool.com/t/ford-wants-online-only-sales-for-evs/70156>\
**Category:** Macro Economic Trends and Risks\
**Created:** [June 4, 2022, 6:12am UTC](https://discussion.fool.com/t/ford-wants-online-only-sales-for-evs/70156 "2022-06-04T06:12:16Z")\
**Posts on this page:** 2\
**Page:** 2

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**Author:** ![DrBob2](https://sea2.discourse-cdn.com/motleyfoolfree/user_avatar/discussion.fool.com/drbob2/32/3456_2.png) [@DrBob2](https://discussion.fool.com/u/DrBob2)\
**Post date:** [June 17, 2024, 10:20pm UTC](https://discussion.fool.com/t/ford-wants-online-only-sales-for-evs/70156/21 "2024-06-17T22:20:43Z")

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Some numbers…

> **[Ford Kills Key EV Program](https://www.autoguide.com/auto/manufacturers/ford/ford-kills-ev-dealer-program-44611603)**
>
> Ford is discontinuing a controversial program that required dealers to invest between $500,000 and $1 million to sell electric vehicles (EVs).First introduced in September 2022, the program mandated significant investment for dealers to become

DB2

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**Author:** ![mschmit](https://sea2.discourse-cdn.com/motleyfoolfree/user_avatar/discussion.fool.com/mschmit/32/1404_2.png) [@mschmit](https://discussion.fool.com/u/mschmit)\
**Post date:** [June 17, 2024, 11:09pm UTC](https://discussion.fool.com/t/ford-wants-online-only-sales-for-evs/70156/22 "2024-06-17T23:09:37Z")

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> [@DrBob2](#):
>
> I asked Marin Gjaja, COO of Ford Model e if the decision to end the program only six months after it officially began was because of the intense pushback and lawsuits from dealership associations across the country and was told that wasn’t the case

Certainly this was the case. The dealer organizations in each state have great power due to their “contributions” to various politicians, the same way they have kept Tesla from doing actual “sales” in a dozen or so states and about 9 states that have limits on the number of Tesla stores (ranging from 1 to 5 and one with 13). This is utterly ridiculous given at the same time the federal government is promoting EV sales by giving out rebates and money to install chargers nationwide

> **[Tesla US dealership disputes](https://en.wikipedia.org/wiki/Tesla_US_dealership_disputes)**
>
> The electric car company Tesla, Inc. has faced dealership disputes in several U.S. states as a result of local laws. In the United States, direct manufacturer auto sales are prohibited in many states by franchise laws requiring that new cars be sold only by independent dealers. 
> Tesla maintains that, to properly explain to their customers the advantages their cars have over "traditional" vehicles with an internal combustion engine, they cannot rely on third-party dealerships to handle their sale...

> [@DrBob2](#):
>
> and agree to set EV pricing

The agreement was that the dealer set their prices (higher or lower or the same as MSRP) and Ford would put it on their web site to allow online ordering, bypassing the dealer haggling.

Mike

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