Pretty cool thread on Twitter about Square:
I had a pretty great experience with a small business today. This morning I decided to try a new coffee shop close to my work place that’s also new(ish) on the block.
Make sure to read the whole thread! Only takes a second: https://twitter.com/shahsr/status/1095804798346149888
Think that merchant or the thousands like him will ever leave Square? No way! That’s a sticky platform!
Matt
Long SQ
Phoenix 1 Contributor
MasterCard (MA), PayPal (PYPL), and Square (SQ) Ticker Guide
See all my holdings at http://my.fool.com/profile/TMFCochrane/info.aspx
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Apologies in advance for the cynicism but what is the probability that the lady’s post with bullet points is covert Twitter marketing for SQ?
And it’s a great idea by the way 
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Fireblade,
Let’s just be as cynical as possible and assume it is marketing. Does SQ offer this function to small merchants? Yes.
Did smaller businesses have this capability before SQ offered it to communicate with their customers almost instantly, receive feedback, be able to respond, etc.? No.
If this was all marketing does the point stand? That SQ offers small merchants capabilities that before this, only big players had the capability to do? Of course.
And that’s taking the most cynical route.
Don’t miss the forest for the trees. Big picture: SQ offers small merchants innovative solutions that helps level the playing field. That makes SQ an extremely sticky platform that SMBs are extremely unlikely to leave.
Matt
Long SQ
Phoenix 1 Contributor
MasterCard (MA), PayPal (PYPL), and Square (SQ) Ticker Guide
See all my holdings at http://my.fool.com/profile/TMFCochrane/info.aspx
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Interesting post, I wonder if Square is using Twilio to communicate with its customers, seems like it’s possible:
https://zapier.com/apps/square/integrations/twilio
If so, a reason to own both companies! Which I do.
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