KIA Cuts EV Pricing

Industry Discussions Hybrid & Electric Vehicle Fools
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On November 4, Kia launched a new promotion offering a $10,000 customer cash discount across its entire EV lineup.

Although $10,000 is a pretty good deal, you might be better off financing. Kia is offering 0% APR for 72 months on all 2025 EV6 trims, plus an extra $2,500 financing bonus.

Although $10,000 off is pretty significant, some automakers are offering $15,000 or more off electric vehicles. Honda, for example, is offering nearly $17,000 off the Prologue SUV.

Just how much profit margin is built in EVs?

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And how much loss when one takes $17,000 off?

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Not enough without government subsides. Sounds like Ford is dropping Lightning all together.