More news related to Shopify’s plan to integrate their products with FB’s Messenger, what they refer to as “conversational commerce”…
Shopify To Acquire Kit CRM
Shopify Inc. (NYSE:SHOP)(TSX:SH), the leading cloud-based, multi-channel commerce platform designed for small and medium-sized businesses, today announced it has agreed to acquire privately held Kit CRM Inc., a virtual marketing assistant that leverages messaging to help businesses market their online stores. The acquisition will bolster Shopify’s focus on the growing trend towards “conversational commerce,” paving the way for mobile and messaging platforms to help merchants run their businesses. (http://seekingalpha.com/pr/16451165-shopify-acquire-kit-crm)
This is just an announcement that SHOP and Kit CRM have come to an agreement to acquire CRM. No word yet on the type of deal or cost.