The Google cloud

Another very thoughtful article by Bert Hochfeld, about Google, its Cloud offering, and its prospects:

http://seekingalpha.com/article/3963570-google-cloud-third-h…

Enjoy,

Saul

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An excellent analysis, but one angle is missing - Mobile Apps.

The reason Microsoft was able to jump into the PaaS market so readily was that they already had a foot in the door of most of the companies in the form of their business software.

Google also has got a foot in the door - in the mobile market. Their App Engine is the back-end platform of choice for most of the mobile app developers. With mobile app market still on the rise, this might be a good venue for Google to grow its cloud.

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