The individualized price gouging that Delta plans to implement seems to be coming soon. But as Hubert Horan explains, this case of “AI is coming to eat your lunch” does not look as easy to pull off as Delta might think.
Even so, Congresscritters are already saddling up to head Delta off at the pass. The proposed bill below is in addition to objections raised by three Senators that Hubert mentions below.
Airlines already target business travelers.
In May Thrifty Traveler, a website about travel bargains, reported that America’s three big legacy airlines—American, Delta and United—had started charging higher per-person fares for single-passenger bookings than for identical itineraries with two people.
How soon will AI pricing come to the grocery store?