Over recent years, I have noted the increasing amount of time devoted to ads on TV, plus more advertising on the bottom of the screen during the programs. This past year, it even seems that the adverts shown during the program are getting larger and more obnoxious.
Some time ago, I offered that TV was trending toward the old “Net Zero” free ISP service, where the browser window was surrounded by continually running adverts.
As for their “free” TV offer…I have a piece of cardboard that would cover the advert screen nicely. So, they would probably step up their game, with the advert screen having audio that steps on the audio from the program, like the sound effects for in-program adverts sometime do now.
Steve…confident in the ability of the hucksters and hypesters to mess up anything.