bulwnkl,
Thank you for posting this reference to MercadoLibre (MELI), who many have characterized as the AMZN, EBAY and PayPal of Latin America.
I too have had a LTBH position in MELI since 2012 @$83 and in true Fool fashion added to it a number of times through 2017 driving my average cost to $167. It is now a 6% position within my concentrated entire portfolio of only 13 stocks. With the shares now at $735, I STILL believe this company has tons of upside w/ only a $37B market cap. It has tremendous business optionality and diversified revenues within e-commerce and electronic payments. Like AMZN, EBAY and PayPal, MercadoLibre also has tremendous brand recognition and customer loyalty with over 320 million registered users, so much so that Latin Americans are already familiar with its emerging e-payments platform Mercado Pago which is just now beginning to tap into a enormous base of Latin American population that has no banking. Breathtaking.
Consider the following (https://www.fool.com/investing/2020/02/15/with-triple-digit-…
* The opportunity in the region is so great, in fact, that it caught the attention of PayPal. Early last year, the company made a $750 million equity investment in MercadoLibre to help accelerate its growth.
*On-platform payment volume has increased 36% per year since 2015, and jumped 16% over the most recent year. Off-platform payments have increased 81% per year over the same time frame. What’s more, the increase is accelerating. Off-platform TPV was up 113% over the past year.
* Given the growing portfolio of offerings combined with MercadoLibre’s extensive reach in the region, it’s easy to see why its fintech business is just getting started."I wouldn’t blame you for thinking you missed the bus on the bump Mercado Pago has provided. MercadoLibre’s stock is up an astonishing 680% in the past four years.
But that doesn’t mean there’s no room left to grow. The company says that 7.9 million people are now using its mobile wallet, up 29% just from last quarter. And TPV is growing in the triple digits in Argentina, Mexico, and Brazil.
The runway for growth is still long. While shares aren’t cheap, I suggest anyone with a stomach for volatility buy a small starter position. MercadoLibre has grown to 8% of my family’s real-life holdings. But given the long-term potential, I don’t plan on selling any of it in the near future.
Hope this is helpful food for thought.
Fool on!
–Rockleppard