because these companies are not all sitting around like idiots not improving their efficiency.
Actually, I think that is indeed the case. Software development at most companies is pretty non-optimal and the companies themselves are typically ill-equipped to improve from the inside. Those that do try often do so “on the cheap” rather than taking on the “all-in” agile development style that Pivotal pushes.
So, that’s another view in support of Pivotal not becoming a hugely successful company. In an ideal world, it would be, but also in an ideal world first grade teachers would make more money than henge fund managers, as they contribute more to society.