Of course, the trend is to make the in-dash screens bigger and bigger, so the advertising will be more visible. You can’t just cover up the screen, because other functions, like the HVAC system, are now integrated in the screen. I wonder if the adverts have sound? If you turn the volume down, so you don’t hear the ads blatting, you would not be able to hear the stereo, or the prompts from your navi.
How could this be made more miserable for the owner? How about embed the advertising in one of the “services” owners are supposed to pay for, to be able to use features in the car that they already paid for?
…because we Proles are nothing to the “JCs” except a ledger entry under “source of funds”.
Sarcasm received. The “JCs” see things differently however. Extracting “subscription” fees, for the life of the car, is gaining traction with the “JCs”.
Better scratch Sube off your list going forward. I picked this “subscription services” price list up at a Sube dealer several months ago. So far, seems that Apple and Android compatibility, and the Navi, are still free to use. But, I would not be surprised if Sube had the capability built into the system to put those services behind a paywall in the future, whenever management decides they want to extract more money from their customers.
Other automakers are putting things like seat warmers and the advanced cruise control behind a paywall.
How about if the car with the ads is $5,000 cheaper than the ad-free version?
15 or 20 years of blasting ads at a driver on his morning and evening commute is likely to be pretty valuable. They may even be able to transmit the sales pitch to you at a frequency outside of the audible zone – subliminal advertising.
Please, don’t give them ideas. A new strata for exploitation. Reminds me of a recording contract I read about, where the company retained rights for any new worlds or alternate dimensions, yet to be discovered.
