Everlasting 10X

I have been subscribing to Motley Fool services for around 15 years. The first was Stock Advisor, which was affordable ($200 a year), and over time has given me some great buys. I’m still with them.

Around 10 - 12 years ago, I subscribed to the initial offering of the Million Dollar Portfolio for $2000 a year. After a year, their performance was around 60% / 40% winners to losers, so I canceled my subscription.

In March of 2021, I subscribed to the Everlasting: 10X service (initially named Discovery: 10X), currently priced at $2000 a year. I was in it for 6 months.

The premise was that they offered some 40 stocks to buy, offered up in groups over several weeks. We were instructed to buy all 40 stocks, as the profits may come from just a few. That seemed odd, and I couldn’t buy all 40, so I bought a dozen stocks from the portfolio based on other research I did.

Bottom line, this portfolio has performed horribly, with one winner among my dozen. My 10X portfolio is down roughly 35% as of the end of January 2022.

The Fool’s hedge is that you need to hold stocks for 5 years - and I’m typically a buy and hold guy - but this is bad. Of the 22 Everlasting 10X stocks I didn’t buy, 7 are winners. Anyone else want to share their experience?


Time frames do matter. The various and sundry Fool.com articles written and rewritten about this topic implore you to keep with the LTBH methodology.

Your timeframe implies that you have not even held for 12 months on most of those portfolio constituents. Is this true?

Does a momentary dip (1 year is momentary in a 10 year hold) disqualify those companies from ultimately being successful enough that their added value to the bottom line eventually allows a compelling reason for the stock price to move in tandem?

I am not a subscriber to any MF service after I cancelled my last. As a SA and RB user, I get enough tips to support further DD and entry point consideration.

Morgan Housel and a bevy of other long time contributors indicates that the holding time is heavily correlated with positive price appreciation - unless it’s Luckin Coffee or some other fraud.

Take a deeper look at your holdings. Are they out of fashion but otherwise bang up companies? Are the recent quarterly results indicating that they are moving the right direction (and to your expectations?)

In a timeframe of only months, price is just about the worst indicator of long term success.