Google Ad Business Even Scummier Than Imagined

https://www.nakedcapitalism.com/2022/01/unredacted-antitrust…

The State of Texas and fifteen other states plus Puerto Rico have filed a suit against Google for antitrust abuses in the online ad market.

https://www.wsj.com/articles/google-misled-publishers-and-ad…

Google misled publishers and advertisers for years about the pricing and processes of its ad auctions, creating secret programs that deflated sales for some companies while increasing prices for buyers, according to newly unredacted allegations and details in a lawsuit by state attorneys general.

Meanwhile, Google pocketed the difference between what it told publishers and advertisers that an ad cost and used the pool of money to manipulate future auctions to expand its digital monopoly, the newly unreacted complaint alleges.

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