How are those sparky Fords selling?

Ford honchos are giving a couple talks about “Ford+”, which leans heavily into EVs, over the next few days. Be interesting to see what they say, when asked about current Ford EV trends.

The “Blue Oval City” plant, currently under construction, is supposed to build 300-500,000 (reports vary) electric F-150s per year.

Last month, Ford sold 1,902 F-150 Lightnings, down 41%. Ford also offers an EV version of the Transit van. They moved 97 E-Transits last month, down 93%. They did shift 4,724 of the Mexican built Mustang Mach-Es, for an 11% gain. These numbers are hardly what anyone would use to commit Billions for a plant to build 300,000 EVs per year.

Overall, Ford showed a 16% gain for the month, but, as most automakers only report sales quarterly, there is no context.

Steve

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