{{ Jonas started covering autos as an investment banker in 1996 out of college at the University of Michigan. He took over as Morgan Stanley’s lead European auto analyst in London at age 28.
Then in 2008, Jonas met Elon Musk on a visit to the SpaceX rocket factory in Hawthorne, Calif. “I was kind of rewired,” Jonas says of the meeting. “I understood how he could get really talented people with lots of capital to do crazy stuff that’s impossible until it isn’t.”
In 2010, Jonas moved to New York where he took over global auto coverage for the bank. He soon made a name for himself as a Tesla bull, and a vocal critic of the slow-moving ways of American automakers.
He set a $70 price target for Tesla, nearly three times where the underdog automaker was trading. In that 2011 note, he called Tesla “America’s Fourth Automaker,” an affront to the Big Three in Detroit. That note cemented Jonas’s provocative approach to the Wall Street analyst job. }}
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