The linked video compares Musk and Tesla to Ford and his eponymous company of a century ago. I agree with his views but since the video is six months old it does not mention the new giga-factory being built in Monterrey, Mexico.
Project Highland is a reference to Ford’s Highland Park factory and to extend the author’s interpretation, consider Giga-Monterrey the equivalent to Ford’s River Rouge factory. It is this long term vision that makes TSLA a buy and forget stock, at least for a few years.
Enjoy!
The Captain