Not that it works all that well: it has been a torrid few weeks for Twitter, with a change to the computer code that keeps the app running ensuring last week that images wouldn’t load and links would lead to nowhere. The reason? An overworked, undermotivated, single engineer had been asked to make a change without any oversight from his colleagues. When things went wrong, the remaining staff had to scramble to try and fix things.
It was emblematic of the issues Twitter faces. Staff are expected to make unrealistic numbers of changes to key features on the platform in next-to-no time, all while lacking the support of colleagues who just a few months ago had been on the platform. Getting things wrong risks the ire of your boss, who has willingly attacked a disabled employee to his 118 million followers this week.
“It’s a pressure cooker,” says one remaining staff member, speaking on condition of anonymity. “There are no guidelines. There’s no respect. There’s absolutely zero transparency. It’s awful.”