According to Beverage insights today:
“Celsius energy drink volume up 80.7% with a 3.6% avg price decrease for 4 wks thru Feb 10, per NielsenIQ. C4 volume up 53% along with a 4% avg price gain. Alani Nu volume up 57.5% with a 9% avg price drop for 4 wks. Ghost volume grew 32.2% with just a 0.2% avg price gain.”
“Energy drink volume up 2.4% along with a 1.9% avg price increase for 4 wks thru Feb 10, per NielsenIQ data.”
Growth is obviously slowing but still going pretty strong in tracked channels.
Long CELH, 13.8%