An advantage overlooked is they are likely to be required in California and NJ to name a few.
Sooner than you think. And with plenty of time to get the bugs out and make some adjustments.
The F-150 Lightning is so good, in such high demand, and such a money maker that Ford decided to cut back production.
The mainstream media has become a sad comedy.
from the CNN article:
because the durability of the material that Musk has touted makes it difficult to build with, and difficult to repair.
That’s not good.
It also has a unibody design rather than having a separate body and chassis as most large pickups do. Unibody construction is more typical of crossover SUVs and small, light pickups like the Ford Maverick. Generally, automakers use body-on-frame designs for heavy duty trucks because of the strength and flexibility it provides when pulling heavy loads.
Automakers like unibodies because they are cheaper to make. But the cybertruck seems not to suffer from reduced hauling capacity. Time will tell if the cybertruck unibody is up to the task of constantly hauling large loads. But IMO, most trucks are sold to assuage the machismo male ego rather than used as work trucks or haul RVs.
I think we realize that there are early adopters out there. They like to be first on the block to try whatever is new.
Looks like they got their F-150s. Now we get to see if the rest of the market will decide to get one.
There is always that darn Chasm to screw things up! My beef is not with Ford but with the “reporting.”
Not happening for me. All I have to do is look at the towing range and I’ll keep my ICE. I haul just enough for just enough distances to make an EV truck impractical.
As long as Cybertruck hauls my TSLA uphill I’m happy!
Not happening for me. All I have to do is look at …
… the truck.
IMHO, it is one but–ugly vehicle. But tastes vary and I assume they did some focus groups studies with the intended market.
Steve Jobs said the customers don’t know what they want until you give it to them. No focus groups under Jobs. People thought they liked Blackberrys until they got iPhones.
Thinking outside the box! Of course, lots (most?) of ideas die in The Chasm.
What about under Musk?
Focus group of ONE. One what has yet TBD.
I remember reading an article about the first edition of Honda’s Ridgeline truck. While it sold ok, many people were turned off by the funny sloping back of the cab/bed area. On the updated model, got rid of the slope to where it looked more like your typical truck and sales increased.
I’m wondering if we are discovering in real-time that truck people are simply not ready for an EV. Or even want me. Witness sales of the Ford offering (which by all account is a good pick-up, and looks great too, seen one in person).
The Big Three’s customers seem to be the more “ICE until I die” crowd and do not like the EVs, do not believe in climate change, see no problem with fossil fuels. This could be why brands like Hyundai seem to have no problem selling them.
That ONE might be Sandy Munro. Musk surrounds himself with the best people.
When the gas fill-up bill hits $150-$250+ each time, their choices will be few and far between. Choices have consequences. As long as they keep paying, no problems. When they park the truck due to fuel cost, THEN things “get interesting”.
That is entirely possible. It’s also possible that, at least for a while, if many ICE cars are replaced by EV cars, that gasoline prices go down as demand steadily goes down. Later, when gasoline becomes a relative rarity, obviously the prices will go up and availability will go down. But that’s at best a few decades in the future.
Or the price of gas goes up faster as many gas stations close due to lack of enough customers to keep them all open.
That’s literally not possible. There are 200 million cars in the USA, and only a few million at most are being converted to EV each year. It’s a slow, very slow, transition. Nothing this big ever happens “right away”. Even if 10 million a year were switched from ICE to EV, it would take well over 20 years to transition.